Role Intelligence

Product Manager

Analysis from 81 job postings 2.2% of all scored jobs

81

Jobs Analyzed

2.2%

Demand Rate

$170K

Avg Salary

$167K

Median Salary

What Does a Product Manager Do?

Role overview based on 81 scored job postings.

A Product Manager drives outcomes across Product Management, Data Analysis, Product Management Experience and related areas. Based on 81 scored postings, this role requires a mix of technical and strategic skills at varying depth levels.

What employers are looking for:

  • Product Management at L2 required in 42% of postings. Foundational understanding with practical application expected.
  • Data Analysis at L4 required in 19% of postings. Most roles expect independent execution, not just awareness.
  • Product Management Experience at L4 required in 16% of postings. Employers want hands-on proficiency, not textbook knowledge.
Most common gaps: Product Management (32% gap rate). If these apply to you, address them directly in your cover letter.

Required Skills

Skills ranked by frequency across 81 postings. L-levels show the depth employers require.

L1 AwarenessL2 BasicL3 IntermediateL4 AdvancedL5 Expert

Salary Insights

Compensation data from 18 postings with disclosed salary.

$170K

Average

$167K

Median

18

Jobs with salary data

SALARY RANGE (P10–P90)medium confidence (16 jobs)
$116K
$230K
10thTypical range: $146K$215K90th

Based on 18 Product Manager job postings with disclosed salary data, compensation averages $170K. The median sits at $167K, indicating a few high-paying outliers pulling the average up. The typical range (25th to 75th percentile) runs $146K to $215K.

Common Skill Gaps

Skills where applicants most frequently fall short of the required depth.

A gap doesn't mean disqualified. It means you need to address it directly. ShouldApply scores your resume against the actual depth requirements and shows exactly where you fall short, before you apply.

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Top Hiring Companies

Companies with the most active Product Manager postings in the scored dataset.

Browse Product Manager Jobs

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Frequently Asked Questions

The top skills for Product Manager roles are Product Management, Data Analysis, Product Management Experience, Bachelor's Degree, Stakeholder Management. Most positions require these at L2 depth or higher, meaning employers want candidates who can work independently, not just have surface awareness.

Based on 18 job postings with disclosed salary data, the average Product Manager salary is $170K with a median of $167K. Actual compensation varies by location, company size, and experience level.

Product Manager roles represent 2.2% of all scored jobs on ShouldApply. Common skill gaps include Product Management, suggesting many applicants struggle with these areas.

Top hiring companies for Product Manager roles include Hiredock, Jobs via Dice, US Tech Solutions, Dr. Ansay, NBCUniversal. These companies collectively account for a significant portion of active listings.

ShouldApply rates every skill requirement on a 1-5 depth scale: L1 (Awareness) means you can discuss the concept, L2 (Basic) means simple tasks, L3 (Intermediate) means independent work, L4 (Advanced) means leading and optimizing, and L5 (Expert) means architecting solutions. This goes beyond keyword matching to measure actual proficiency fit.

With 81 active postings analyzed and a 2.2% demand rate, Product Manager roles show emerging market demand. Compensation is competitive, with median salaries above $100K.

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